The legendary Nintendo Game Boy is making a brick-built comeback.
Unveiled today at San Diego Comic-Con, LEGO has introduced a highly detailed, nearly life-sized replica of the original Game Boy. The 421-piece set captures all the familiar features — from its signature buttons and dials to the cartridge slot — and is now available for pre-order. The official release date is set for October 1st, priced at $59.99.
This isn’t some flashy gadget or novelty item. It’s a true homage to retro gaming for those who remember blowing into cartridges or angling their screens under a lamp just to see what they were playing. LEGO has meticulously recreated the original design — including the iconic +Control Pad and side-mounted volume wheel. Even better, the kit includes interchangeable screen tiles to mimic classics like Super Mario Land and The Legend of Zelda: Link’s Awakening, complete with matching cartridge builds that can be inserted into a functional Game Pak slot.
While the model doesn’t feature any lights or sound effects, it’s clearly built as a nostalgic display piece rather than a toy. Whether you’re a seasoned Nintendo aficionado or a LEGO enthusiast craving a retro build, this set offers the perfect blend of history and hobby.
This release joins LEGO’s growing line of retro-themed sets, which already includes tributes to the NES, Sonic the Hedgehog, and even throwback VHS tapes. Yet, this Game Boy set may strike the strongest chord yet with longtime gamers.
If you want one, don’t wait too long — sets like these tend to vanish fast. After all, few things say “ready to play” like a LEGO Game Boy proudly perched on your shelf.
